Plans & Pricing
Run the system yourself, get a coach-built 16-week program, or go one-on-one. Every option includes the full app.
The Reset $1,297 · Yardline 1-on-1 $2,997 · Playbook $12.99/mo
The Reset
Built for you from your intake and reviewed every week — I adjust your training and macro targets when your check-in data calls for it.
or 4 automatic monthly payments of $324.25 — same total
Every enrollment includes: a kickoff video call, one video form-review credit, and priority onboarding — whether you pay in full or split it.
Everything in Playbook, plus a coach:
- Custom 16-week program with a written Program Brief
- Kickoff video call — we start your block together
- Macro targets set for your goal
- Weekly check-in — read and replied to by your coach every week
- Message me anytime — I answer every weekday.
- Full app included
A complete 16-week block with a clear finish line — you leave with your program, your macro targets, and lifts you own.
Book a free fit callDo-the-work guarantee: follow the plan as written, and if it isn't working, we fix it with you until it does. Refunds follow the Coaching Agreement.
Yardline 1-on-1
Reviewed every week and re-tuned as your progress and life demand — travel weeks, a cranky shoulder, a stall: handled when it happens, not at the next template.
or 4 automatic monthly payments of $749.25 — same total
Every enrollment includes: an In-Depth Nutrition Strategy Call and priority onboarding — whether you pay in full or split it.
Everything in The Reset, plus direct-line access and 6 live calls:
- Fully custom programming, built around your life
- Weekly video form review on your lifts
- 5 scheduled video calls — kickoff, then weeks 4, 8, 12, and 16
- In-Depth Nutrition Strategy Call — 60 minutes, your complete food plan
- Message me anytime — I answer every weekday.
- Full app included
Do-the-work guarantee: follow the plan as written, and if it isn't working, we fix it with you until it does. Refunds follow the Coaching Agreement.
Playbook
A complete self-guided system — structured programs, workout logging, macro tracking, and a full video exercise library in one membership.
Everything in the free app, plus:
- Every training program in the library, on the days you choose
- Weekly focus: your 3 things to work on each week, from your own data
- Today's focus: one thing to do each day, from your own data
- Every recipe, no limits
- Eating out and travel picks
- Video demos throughout the library
The monthly plan starts with 7 days free. Both plans renew automatically at the price shown until you cancel. Subscribed on the web? Cancel online in the app's Settings → Manage subscription. On iPhone? Cancel in your iPhone's Settings → Subscriptions.
Playbook subscriptions are on iPhone for now.
The monthly plan starts with 7 days free. Both plans renew automatically at the price shown until you cancel in your iPhone's Settings → Subscriptions.
Subscribe here on the web or in the iPhone app. Includes the program library, Weekly focus and Today's focus.
Compare all three plans side by side
| What you get | The Reset | Yardline 1-on-1 | Playbook |
|---|---|---|---|
| Price | $1,297 · 16 weeks | $2,997 · 16 weeks | $12.99/mo or $79.99/yr |
| Or 4 automatic monthly payments | $324.25 each | $749.25 each | Not included |
| Every training program in the library, with video demos | Included | Included | Included |
| Custom program | 16 weeks, with a written Program Brief | Fully custom, built around your life | Not included |
| Weekly check-in with your coach | Included | Included | Not included |
| Messaging | Included | Included | Not included |
| Video calls | Kickoff call | 5 calls: kickoff, then weeks 4, 8, 12 and 16 | Not included |
| Weekly video form review | Not included | Included | Not included |
| Nutrition | Macro targets set for your goal | Strategy call and your complete food plan | Macro tracking from your real data |
| Meal plans with a shopping list | Built by your coach | Built by your coach | Not included |
| Training on your calendar | Included | Included | Not included |
| Get started | Book a free fit call | Book a free fit call | Get it on iPhone |
Coach Dylan. Over 12 years of coaching busy people.
About me →You do the work. We fix the plan.
Playbook monthly begins with a 7-day free trial — cancel anytime.
On coaching, the do-the-work guarantee: follow the plan as written, and if it isn't working, we fix it with you until it does. Refunds follow the Coaching Agreement.
Common questions
What's the fit call about?
It's a free 15-minute call to make sure coaching fits your goal and your schedule. If it does, you can enroll right after.
Can I cancel anytime?
Yes. Playbook: Cancel anytime. Subscribed on iPhone? In your iPhone's Settings → Subscriptions. On the web? In Settings → Manage subscription. You keep access through your billing period. Coaching runs in 16-week programs: pay in full or in 4 automatic monthly payments. Cancellation and refunds follow the Coaching Agreement.
Is the app free?
Yes — the app is free to download, and Playbook is optional. Playbook is $12.99/mo or $79.99/yr. The monthly plan starts with 7 days free; both renew automatically at the price shown until you cancel. Cancel anytime. Subscribed on iPhone? In your iPhone's Settings → Subscriptions. On the web? In Settings → Manage subscription.
Can I keep going after The Reset?
Yes. When The Reset ends, you can keep going on Playbook with your plan intact. It's optional, and nothing is charged unless you subscribe.
15 minutes on your goal, your schedule and whether coaching fits.